Our goal: create a new demo that showcases 1) P2 is our distributed collaboration product built on top of WordPress. P2 is our collective brain that powers discussion and memory for internal as well as external teams. 2) Priority 2, usually the second-highest priority given to alerts.
P2’s features and the benefits of running multiple P2s. We want to tell a clear story, free of jargon.
P2
Key content:
- Showcase P2’s third-party integrations, including Google, Figma, .gifs, video, to-do lists, and project management blocks.
- Showcase the ways in which we use P2 at Automattic so that users can get a better sense of how P2 can work for them.
How will we use this demo?
We will share this demo site:
- In live sales calls to showcase the product to prospective customers.
- On our marketing site, featured prominently.
- In a “welcome” email to users to help them get inspired.
Design

Tasks
5 tasks
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Write first draftsIn progress
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EditIn progress
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Invite team to comment
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Link to demo
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Ship it!
Timeline
Start date: June 1, 2021
ETA: TBD
Measurement:
- Increase the number of P2s in the wild!
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